Product Manager Loyalty, Touch Incentive Marketing

Toon van Gastel

With moreover 9+ years of experience in the Loyalty & Incentive branche Toon is working for brands such as Samsung, Conduent, and Heineken.

Toon is a true a specialist in the developing and execution loyalty & engagement programs from an all-round perspective.

In this keynote, Toon explains how the employee engagement program Samsung Academy started with 1,500 and has grown to 15,000 participants. How the participation of the participants has increased through the use of knowledge questions, store rankings, and battles. And how a greatly increased NPS score has been created among involved sellers. This program has received an average of 9.2 based on a participant survey.

Discover the success of Samsung Academy with the keynote from Toon van Gastel!